Towards an inclusive economy: inclusive growth indicators for msmes in Mexico
Abstract
Microenterprises in Mexico are a key point in the economy due to their contribution of more than 90% to the labor force, so they also seek to contribute to the achievement of inclusive economic growth, which reduces inequalities and guarantees equal opportunities. For this purpose, a quantitative and cross-sectional research was conducted with the objective of analyzing the indicators of microenterprises that influence inclusive economic growth in Mexico, the sample was 497 microenterprises. A Logit and Probit econometric model was performed and among the results it was found that the main indicators that generate inclusion and increase income are: 1) Including women in the workforce, 2) Investing a considerable initial amount, 3) Having a professional to do the accounting, 4) Carrying out digital marketing by e-mail and payment in social networks, 5) Communicating personally and through social networks. Therefore, it is concluded that these points should be implemented constantly in microenterprises and permanently consider digital tools such as e-mail and WhatsApp, to achieve inclusive economic growth that benefits the whole Mexican society.
Downloads
References
Alvarado-Barrera, L., Vera-Gutiérrez, S., y Quiñonez-Alvarado, E. (2022). Factores determinantes del crecimiento económico en el Ecuador. 593 Digital Publisher CEIT, 7(5–1), 282–290. https://doi.org/10.33386/593dp.2022.5-1.1359
Alvarez-Aros, E. L., Bernal-Torres, C. A., y Tovar, Y. S. (2022). Colaboración externa de la innovación abierta y desempeño financiero de las PYMES en Tamaulipas, México. Revista de Administração de Empresas, 62(3). https://doi.org/10.1590/S0034-759020220301
Aminullah, E., Fizzanty, T., Nawawi, N., Suryanto, J., Pranata, N., Maulana, I., Ariyani, L., Wicaksono, A., Suardi, I., Azis, N. L. L., y Budiatri, A. P. (2022). Interactive Components of Digital MSMEs Ecosystem for Inclusive Digital Economy in Indonesia. Journal of the Knowledge Economy, 1–31. https://doi.org/10.1007/S13132-022-01086-8/FIGURES/2
Andriamahery, A., y Qamruzzaman, M. (2022). Do Access to Finance, Technical Know-How, and Financial Literacy Offer Women Empowerment Through Women’s Entrepreneurial Development? Frontiers in Psychology, 12. https://doi.org/10.3389/fpsyg.2021.776844
Aránguez Sánchez, T., Olariu, O., Rodriguez-Pasquín, M., García-Luque, O., y López-Martínez, M. (2021). Digitalización y brechas de género en España: el índice mujeres en digital. In Feminismo digital. Violencia contra las mujeres y brecha sexista en Internet (pp. 94–117). https://www.researchgate.net/publication/357048946
Arroyave Zambrano, P. M., Ocampo Arias, J., Sánchez Velásquez, S. P., y Antonio Vega, O. (2020). Inclusión digital como opción aportante al envejecimiento activo. E-Ciencias de La Información, 10(2), 123–136. https://doi.org/10.15517/ECI.V10I2.39522
Arteaga, R. S. L., Flores, S. A. C., Salazar, R. A. P., Quiroz, H. B. Q., y Merino, M. J. M. (2021). El internet de las cosas y su aplicación en la pandemia contra el COVID-19. UNESUM - Ciencias. Revista Científica Multidisciplinaria, 5(6), 13–20. https://doi.org/10.47230/unesum-ciencias.v5.n4.2021.404
Askarova, M., Saddulaev, T., y Radjabov, B. (2021). Possibilities and challenges of inclusive economic growth in countries. In E3S Web of Conferences, 244, 10039. https://doi.org/10.1051/e3sconf/202124410039
Bacchetta, M., Cerra, V., Piermartini, R., y Smeets, M. (2021). Trade and Inclusive Growth. In International Monetary Fund (074). https://www.imf.org/en/Publications/WP/Issues/2021/03/12/Trade-and-Inclusive-Growth-50158
Banco Mundial. (2014). Inclusión social: clave de la prosperidad para todos. Banco Mundial.
https://documents1.worldbank.org/curated/ar/175121468151499527/pdf/817480WP0Spani0IC00InclusionMatters.pdf
Banco Mundial. (2022). Inclusión financiera. Banco Mundial. https://www.bancomundial.org/es/topic/financialinclusion/overview
Banxico. (2022). Factores de crecimiento. https://educa.banxico.org.mx/recursos/infografias-y-fichas/crecimiento-economico.html
Bernal Yamuca, J. L., López Bravo, J. A., Mora Carpio, W. T., Molina Argudo, F. A., y Vivas Ibarvo, B. R. (2023). Factores económicos y sociales asociados a la creación y evolución de las MIPYMES en el Ecuador. LATAM Revista Latinoamericana de Ciencias Sociales y Humanidades, 4(1). https://doi.org/10.56712/latam.v4i1.569
Butkouskaya, V., Llonch-Andreu, J., y Alarcón-del-Amo, M. del C. (2020). Entrepreneurial Orientation (EO), Integrated Marketing Communications (IMC), and Performance in Small and Medium-Sized Enterprises (SMEs): Gender Gap and Inter-Country Context. Sustainability, 12(17), 7159. https://doi.org/10.3390/SU12177159
Cámara de Diputados. (2023). Ley para el desarrollo de la competitividad de la micro, pequeña y mediana empresa. https://www.diputados.gob.mx/LeyesBiblio/pdf/LDCMPME.pdf
Chaikin, O., y Usiuk, T. (2019). The imperatives of inclusive economic growth theory. Scientific Horizons, 11, 3–12. https://doi.org/10.33249/2663-2144-2019-84-11-3-12
Costa, J., y Castro, R. (2021). Smes must go online—e-commerce as an escape hatch for resilience and survivability. Journal of Theoretical and Applied Electronic Commerce Research, 16(7), 3043–3062. https://doi.org/10.3390/jtaer16070166
Crupi, A., Del Sarto, N., Di Minin, A., Gregori, G. L., Lepore, D., Marinelli, L., y Spigarelli, F. (2020). The digital transformation of SMEs – a new knowledge broker called the digital innovation hub. Journal of Knowledge Management, 24(6), 1263–1288. https://doi.org/10.1108/JKM-11-2019-0623/FULL/XML
Demirgüç-Kunt, A., Klapper, L., Singer, D., y Ansar, S. (2021). Financial Inclusion, digital payments, and resilience in the age of COVID-19. In World Bank Report. https://elibrary.worldbank.org/doi/epub/10.1596/978-1-4648-1897-4
Espino, A., y Salvador, S. (2016). Restricciones y Oportunidades para Promover el Empoderamiento Económico de las Mujeres. https://idl-bnc-idrc.dspacedirect.org/items/f5b7349a-4e1d-4487-94ce-78d7267766a9
Foro Nacional de Ciencia y Tecnología de Sudáfrica. (2019). The National Development Plan (NDP).
Gallo, N. M. (2015). Estrategia Europa 2020: La estrategia europea para un crecimiento inteligente, sostenible e integrador. Derecho y Cambio Social, 12(41), 9.
Gamboa-Salinas, J. M., Mancheno-Saá, M. J., y Hurtado-Yugcha, J. D. P. (2023). Management skills and digital transition for Mipymes Zone 3-Ecuador. Revista Venezolana de Gerencia, 28(101), 297–315. https://doi.org/10.52080/rvgluz.28.101.19
García, R., Valle, D., y Canales, R. A. (2021). Organizational selection: SMEs resilience and performance in COVID-19 age. Estudios Gerenciales, 37(158), 73–84. https://doi.org/10.18046/j.estger.2021.158.4291
Gilmore, A., Gallagher, D., y Henry, S. (2007). E-marketing and SMEs: operational lessons for the future. European Business Review, 19(3). https://www.emerald.com/insight/content/doi/10.1108/09555340710746482/full/html
Goldberg, P. (2019, May 29). ¿El crecimiento inclusivo es un oxímoron? Banco Mundial. https://blogs.worldbank.org/es/opendata/el-crecimiento-inclusivo-es-un-oximoron
Gouveia, F. D., y Mamede, H. S. (2022). Digital Transformation for SMES in the Retail Industry. Procedia Computer Science, 204, 671–681. https://doi.org/10.1016/j.procs.2022.08.081
Hoyos-Estrada, S., y Sastoque-Gómez, J. (2020). Marketing Digital como oportunidad de digitalización de las PYMES en Colombia en tiempo del Covid – 19. Revista Científica Anfibios, 39–46. https://www.revistaanfibios.org/ojs/index.php/afb/article/view/60/62
Ianchovichina, E., y Lundstrom, S. (2009). Inclusive Growth Analytics Framework and Application. http://econ.worldbank.org.
Ickson Manda, M., y Backhouse, J. (2017). Digital transformation for inclusive growth in South Africa: challenges and opportunities in the 4 th industrial revolution. In 2nd African Conference on Information Science and Technology, Cape Town, South Africa, 10–11.
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2020, June 25). Estadísticas a propósito del día de las micro, pequeñas y medianas empresas (27 de Junio) Datos Nacionales. https://www.inegi.org.mx/contenidos/saladeprensa/aproposito/2020/MYPIMES20.pdf
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2022, June 22). Demografía de los establecimientos MiPymes en el contexto de la Pandemia por Covid-19. COMUNICADO DE PRENSA NÚM. 335/22. https://www.inegi.org.mx/contenidos/saladeprensa/aproposito/2022/EAP_Demog_MIPYME22.pdf?utm_cmp_rs=Nota%20Enlace%20Editorial
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2023a). Estadísticas a propósito del día de las microempresas y las pequeñas y medianas empresas. https://www.inegi.org.mx/programas/enafin/2021/
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2023b). Estadísticas a propósito del día internacional de la mujer. https://www.inegi.org.mx/contenidos/saladeprensa/aproposito/2023/EAP_8M2023.pdf
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2023c). Estudio sobre la demografía de los negocios EDN 2023. https://www.gslb.inegi.org.mx/contenidos/programas/dn/2023/doc/EDN2023Pres.pdf#:~:text=Estudio%20que%20permite%20estimar%20los%20eventos%20asociados%20a,murieron%2C%20as%C3%AD%20como%20su%20impacto%20en%20el%20empleo.
Instituto Nacional de Estadística, Geografía e Informática. (INEGI). (2024). Sistema de Clasificación Industrial de América del Norte, México. Clasificadores - Catálogo SCIAN. https://www.inegi.org.mx/scian/
Kamran, M., Rafique, M. Z., Nadeem, A. M., y Anwar, S. (2023). Does Inclusive Growth Contribute Towards Sustainable Development? Evidence from Selected Developing Countries. Social Indicators Research, 165(2), 409–429. https://doi.org/10.1007/S11205-022-03020-6/TABLES/7
Kim, D. H., Lee, S. Y., Sung, Y. H., y Um, N. H. (2022). Free tumbler in Snapchat vs coffee tasting ticket in Instagram: the impact of gift type and message type on B2C gift-giving on different social media platforms. European Journal of Marketing, 56(8), 2369–2390. https://doi.org/10.1108/EJM-03-2020-0175/FULL/PDF
Kumar, A., y Ayedee, N. (2021). Technology Adoption: A Solution for SMEs to Overcome Problems during COVID-19 by. Forthcoming, Academy of Marketing Studies Journal, 25(1). https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3745814
Kwilinski, A., Lyulyov, O., y Pimonenko, T. (2023). Inclusive Economic Growth: Relationship between Energy and Governance Efficiency. Energies 2023, Vol. 16, Page 2511, 16(6), 2511. https://doi.org/10.3390/EN16062511
Leong, C., Tan, F. T. C., Tan, B., y Faisal, F. (2022). The emancipatory potential of digital entrepreneurship: A study of financial technology-driven inclusive growth. Information y Management, 59(3), 103384. https://doi.org/10.1016/J.IM.2020.103384
López García, A., Arturo Ramírez Urquidy, M., y César López García, A. (2022). Financing as a Development Strategy in Artisanal Microenterprises in San Bartolo Coyotepec, Oaxaca, Mexico. Economía, Sociedad y Territorio, XXII(68), 23–56. https://doi.org/10.22136/est20221723
Lozano-Torres, B., y Toro-Espinoza, M. (2021). El Marketing Digital: herramientas y tendencias actuales. Dominio de Las Ciencias, 7(6), 907–921. https://doi.org/10.23857/dc.v7i6.2371
Lukonga, I. (2020). Harnessing Digital Technologies to Promote SMEs and Inclusive Growth in the MENAP Region. In IMF Working Paper No.20/135. https://ssrn.com/abstract=3721177
Marco, E. (2021). Policy Framework on MSME Data Collection: A Guide for Gender Inclusive Finance. https://www.afi-global.org/publications/policy-framework-on-msme-data-collection-a-guide-for-gender-inclusive-finance/
Márquez, L., Cuétara, L., Cartay, R., y Labarca, Nelson. (2020). Desarrollo y crecimiento económico: Análisis teórico desde un enfoque cuantitativo. Revista de Ciencias Sociales, 24(1), 223–253. https://www.redalyc.org/journal/280/28063104020/html/
Martínez, A. L., y Reséndiz, C. (2021). Inclusión financiera sin discriminación: hacia un protocolo de trato incluyente en sucursales bancarias de México. https://repositorio.cepal.org/server/api/core/bitstreams/ec1dee09-6156-4604-ad22-9a93b59a7961/content
Menyelim, C. M., Babajide, A. A., Omankhanlen, A. E., y Ehikioya, B. I. (2021). Financial Inclusion, Income Inequality and Sustainable Economic Growth in Sub-Saharan African Countries. Sustainability, 13(4), 1780. https://doi.org/10.3390/SU13041780
Mieles, J. J. M., Macías, G. M. M., y Poveda, M. L. P. (2021). Desarrollo empresarial de las MiPymes ecuatorianas: su evolución 2015-2020. Revista Publicando, 8(31), 320–337. https://doi.org/10.51528/rp.vol8.id2253
Milanzi, S. A. (2021). Inclusive growth, innovation and economic development in South Africa : an empirical analysis. http://ulspace.ul.ac.za/handle/10386/3596
Monzón Campos, J. L., y Torres-Ortega, J. A. (2021). Emprendimiento social en la formación profesional: el caso del País Vasco. REVESCO. Revista de Estudios Cooperativos, 137, 124–141. https://doi.org/https://dx.doi.org/10.5209/REVE.73862
Nisar, T. M., Prabhakar, G., y Strakova, L. (2019). Social media information benefits, knowledge management and smart organizations. Journal of Business Research, 94, 264–272. https://doi.org/10.1016/j.jbusres.2018.05.005
Observatorio de Trabajo Digno (OTD). (2019). Reporte Especial COVID 19. https://frentealapobreza.mx/reporte-especial-covid-19/
Oeij, P., Dhondt, S., Hulsegge, G., Kirov, V., Pomares -With, E., Barnes, S.-A., Götting, A., Behrend, C., Kangas, O., Karonen, E., Kohlgrüber, M., Malamin, B., Unceta, A., Wright, S., y Kispeter, E. (2022). Frontrunner companies and the digital transformation: strategies to deliver inclusive economic growth. www.beyond4-0.eu
Organización de las Naciones Unidas (ONU). (2024). Objetivos y metas de desarrollo sostenible - Desarrollo Sostenible. https://www.un.org/sustainabledevelopment/es/objetivos-de-desarrollo-sostenible/
Organización Mundial del Comercio. (2022). Evolución reciente de la participación de las MiPymes de las economías desarrolladas en el comercio internacional. https://vless.nitecore.com/spanish/tratop_s/msmes_s/ersd_research_note1_msmes_in_developed_economies.pdf
Preciado, F., Ojeda, F., Silva, C., y Villegas, F. (2023). Analysis of the Use of Mobile Marketing in SMEs in the City of Tecomán, Colima. Tecnología Educativa. https://www.terc.mx/index.php/terc/article/view/286/251
Ranieri, R., y Ramos, R. A. (2013). After All, What is Inclusive Growth? International Policy Centre for Inclusive Growth, 188. https://ipcig.org/sites/default/files/pub/en/IPCOnePager188.pdf
Ravi, R. (2019). The Role of Trade in Fostering Inclusive Growth in the Asia-Pacific. In Thailand and The World Economy. In H. Hill y J. Menon (Eds.), Managing Globalization in the Asian Century: Essays in Honour of Prema-Chandra Athukorala.
Saad-Filho, A. (2010). Growth, Poverty and Inequality: From Washington Consensus to Inclusive Growth. http://www.un.org/en/development/desa/
Schoneveld, G. C. (2020). Sustainable business models for inclusive growth: Towards a conceptual foundation of inclusive business. In Journal of Cleaner Production (Vol. 277). Elsevier Ltd. https://doi.org/10.1016/j.jclepro.2020.124062
Secretaría de Desarrollo Económico (SEDECO). (2022). La actividad económica de la Ciudad de México. https://www.sedeco.cdmx.gob.mx/storage/app/media/uploaded-files/evolucion-de-la-actividad-economica-actualizado-cdmx.pdf
Singh, T., Kumar, R., y Kalia, P. (2021). E-marketing Practices of Micro-, Small- and Medium-sized Enterprises: Evidence from India. Strategic Corporate Communication in the Digital Age, 197–216. https://doi.org/10.1108/978-1-80071-264-520211012/FULL/EPUB
Sixto, J., López, X., y Gómez, M. del C. (2021). La mensajería instantánea como fuente informativa en la comunicación organizacional: WhatsApp Business en México y España. Comunicación y Sociedad, 18. https://doi.org/https://doi.org/10.32870/cys.v2021.7679
Thaha, A. R., Maulina, E., Muftiadi, A., Alexandri, M. B., Rahim Thaha, A., y Muftiadi, R. A. (2021). Digital Marketing and SMEs: A Systematic Mapping Study Digital Marketing and SMEs: A Systematic Mapping Study. https://digitalcommons.unl.edu/libphilprac
Thrassou, A., Uzunboylu, N., Vrontis, D., y Christofi, M. (2020). Digitalization of SMEs: A Review of Opportunities and Challenges. Palgrave Studies of Cross-Disciplinary Business Research, in Association with EuroMed Academy of Business, 179–200. https://doi.org/10.1007/978-3-030-45835-5_9/COVER
Toukola, S., Ståhle, M., y Mahlamäki, T. (2023). Renaissance of project marketing: Avenues for the utilisation of digital tools. Project Leadership and Society, 4, 100091. https://doi.org/10.1016/J.PLAS.2023.100091
Vellala, P. S. (2014). A Theoretical Model for Inclusive Economic Growth in Indian Context. International Journal of Humanities and Social Science, 4(13). www.ijhssnet.com
Vellala, P. S., Madala, M. K., y Chhatopadhyay, U. (2016). The Development of Composite Index for Inclusive Economic Growth: An Indian Perspective. International Journal of Economic Perspectives, 10(4), 454–471.
We Are Social. (2023). REPORTE DIGITAL 2023. https://wearesocial.com/es/blog/2023/04/reporte-digital-2023-abril/
This work is licensed under a Creative Commons Attribution 4.0 International License.
In order to promote the development and dissemination of research in education in Latin America, the Ibero-American Journal for Educational Research and Development (RIDE) adhered to the Budapest Open Access Initiative, which is why it is identified as a Open access publication. This means that any user can read the complete text of the articles, print them, download them, copy them, link them, distribute them and use the contents for other purposes. Creative Cummons licenses allow users to specify the rights to use an open access journal available on the Internet in such a way that users know the rules of publication. Authors who publish in this journal accept the following conditions: Authors they keep the author's rights and give the magazine the right of the first publication, with the work registered with the attribution license of Creative Commons, which allows third parties to use the published material whenever they mention the authorship of the work and the first publication in this The authors can make other independent and additional contractual agreements for the non-exclusive distribution of the version of the article published in this journal (eg, include it in an institutional repository or publish it in a book) as long as they clearly indicate that The work was published for the first time in this magazine. Authors are allowed and recommended to publish their work. low on the Internet (for example on institutional or personal pages) before and during the review and publication process, as it can lead to productive exchanges and to a greater and faster dissemination of the published work